Quick Tips! Database Marketing
With the great resignation at an all-time high, retaining students and preparing new students to fill these open positions is [...]
Academic Jargon: Why It’s Evil and How to Crush It with 7 Simple Tips
Is academic jargon poisoning your communication with its miasma of unintelligible argle-bargle? Let’s turn to Mark Twain for guidance. Though the [...]
ACCSPRA PRESENTATION: Brave Students…Brave Marketers
Interact CEO and community college marketing guru, Dr. Pam Cox-Otto discusses the changes we are all facing and how we can [...]
Quick Tips! Mental Health
We wanna be part of the solution, not part of the problem that brings on the kind of pressure that adds to their issues. That's all.
Quick Tips! Market Day
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains how crucial to retention face-to-face events and activities are going to be as we begin classes in-person again.
Quick Tips! Touch Points are Key
In this Quick Tips! video, CEO of Interact Dr. Pam Cox-Otto, Ph.D. explains how your marketing and recruitment teams need to create more physical touchpoints in your schools by being present and engaging with students as they come back to campus for in-person classes.
Quick Tips! Do as the Italians Do
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains the Italian concept of “too much” and how your marketing campaigns should stop being mediocre and instead go to the edge of being too much.
Noncredit Where Credit is Due: Why Supporting your Noncredit Programs can Help with Enrollment
Join Interact CEO Dr. Pam Cox-Otto, Ph.D. and Maggie Wolf, director of adult and community education at Kankakee Community College, as they discuss how noncredit classes are critical to your enrollment numbers, as well as strategies on how best to maintain these students.
Quick Tips! Recruitment and Marketing
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains why the two departments must work together to help students make it through the enrollment pipeline.
Quick Tips! How to Market to Young Men
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains how to better support male students to keep retention higher and how to encourage young men to enroll.
Webinar: Drive Decisions with Data and CollegeAPP
We teamed up with Jack MacKenzie and the team at College APP (the Adult Prospect Pipeline) to discuss how you can use predictive analytics to find and recruit adult students for a degree or certificate program on your campus.
Quick Tips! Free College
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains why colleges will need to prove their value in order to retain students.
Quick Tips! Realistic Expectations
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains that we need to better prepare students for the potential challenges they’ll face and create realistic expectations for the college experience.
Quick Tips! Adult Factors
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto, Ph.D. explains five factors you need to consider when marketing to working adults.
Quick Tips! Data
In this Quick Tips! video, Interact CEO Dr. Pam Cox-Otto Ph.D explains which data you need to be looking at and how to implement it into the planning process for the spring and fall semester.
