Challenge
Sharing an Exceptional Experience

Designed college website on laptop

For the 70% of the student body who are first-generation college students, South Texas College is not just a place of opportunity but a place of dreams, a one-of-a-kind community characterized by diversity, grit, and the “South Texas spirit.” STC needed a brand concept that evoked the inspiration and the perspiration equally… and a marketing plan to match!

View Case Study
Style guide for South Texas College
College marketing billboard example
College marketing billboard example
College marketing transit signage example
College marketing transit signage example
College marketing billboard example
College print campaign postcards
Designed college website on laptop
Designed college website on tablet horizontal
Designed college website on tablet vertical
opening double quote

“Interact explored enrollment trends, prior outreach efforts, and connected with faculty, staff, administrators, and students. From there, the team developed a custom marketing plan, style guide, and messaging recommendations to amplify opportunities offered by the consortium within its communities.”

decorative pattern

Result
Connecting with the Community

The highly visible launch campaign was a triumph, succeeding in establishing the new brand concept and broadening both awareness and reach for STC’s five campuses. Furthermore, STC has adopted a bold new communications strategy to match its exceptional accomplishments in the community.

Schedule Your Free Consultation