Brand Marketing Demystified: 6 Steps to Make Your College Brand Stand Out
Brand marketing is more than a catchy slogan or nice logo. It’s a holistic process to help your college stand out. Here's how to do it right.
Audience Personas Made Easy: 6 Tips for Better Personas and Better Outreach
Audience personas make the difference in ROI-earning college marketing. VP Alana Villemez shares 6 pro tips to build data-backed personas.
How Bismarck State College (BSC) Broke Records to Lead State Enrollment with Powerful Growth Mindset
Discover why Bismarck State College celebrates having the highest enrollment across the state, leading all 2- and 4-year institutions!
Top #5 New Year Marketing Ideas to Ring in 2023
Ready for new marketing ideas for the new year? Find out how to give your campaigns a refreshing new twist for 2023 with our top 5 tips!
Million Dollar Makeover: Your Chance to Upgrade Your College’s Brand
What would you do with a million dollars? For community colleges, marketing can be challenging … especially when you don’t have [...]
The Million Dollar Community College Challenge
How would winning a million dollars transform your community college brand? On this episode of the Community College Marketing Master [...]
OCC Launches New Brand, Excellence Empowered.
May 14, 2018 Oakland Community College’s new branding campaign is “Excellence Empowered.” Based on six months of research (community, faculty/staff, students and [...]
