Will we see you at the AACRAO SEM Conference in Boston on November 3-6? Interact will be presenting on Tuesday, November 5, on fierce strategies to guard against the looming enrollment cliff.
“When it comes to fighting for applicants and conversions, it’s essential to take a fierce, focused — but never frivolous — approach,” says our CEO, Dr. Diane Walleser. “Your college may be the scrappy, local underdog … but it can still compete toe-to-toe with the heavyweights.”
“We’ll be talking about how your college can face the future with confidence,” adds Chelsey Bowers, Chief Marketing and Growth Officer. “Your college doesn’t want to be a ‘one-hit wonder.’ Instead, it’s time to become a rock star in your SEM planning and marketing.”
Bowers says the enrollment cliff isn’t the only thing to worry about, as competition has also increased. So, how can you future-proof your college, ensure student success, and improve your conversion and matriculation rates?
Shifting the Enrollment Mindset and Overcoming Onboarding Challenges
Join our talk to learn more about anticipating enrollment trends and community needs. We’ll also discuss how to shift our mindsets from traditional students to focusing on returning adults and underserved learners. “We need to think critically about how we can shift and provide more comprehensive access and support for nontraditional segments,” says Bowers.
The other big topic we’ll cover will be onboarding hurdles.
“An ongoing concern for colleges is the big drop-off from application to registration to first day in seats,” says Bowers. The culprit? Well, that’s specific to each college. However, our team can help you uncover if your students suffer from a lack of communication. Or, if they are drowning in too much information coming from too many departments. From financial aid issues to hidden challenges in the pipeline, you’ll learn innovative strategies to identify onboarding leaks and how to fix them.
“We want college colleagues to bring their questions, and we will have questions for you as well,” says our CEO, Dr. Diane Walleser. “It’s going to be a fun, interactive, and really informative session. Expect a little music and a lot of upbeat conversation.”
Mark your calendars for Tuesday, November 5 at 3 p.m. It’s a presentation you won’t want to miss with our CEO, Dr. Diane Walleser; VP of Account Services, Lisa Kasper; and Chief Marketing and Growth Officer, Chelsey Bowers.
“With two-year colleges losing up to half of their enrollment through semester-to-semester churn, it’s crucial to have a research-driven retention plan to bolster your bottom line,” says Kasper.
Don’t Miss our CEO, Guest Speaker with Bismarck State College, and Our Fabulous Booth!
Plus, our CEO, Dr. Diane Walleser, will also be a guest speaker with our partner Bismarck State College, in the session “Reality Check to Record Breaking Results.” That session is happening on Tuesday, Nov. 5 at 10:30 a.m. You’ll learn how BSC faced down its enrollment challenges and put a plan in place to trigger a remarkable turnaround to score record-breaking enrollments.
Plus, don’t miss our booth 105! Come visit our magic mirror. Attendees will be invited to enjoy taking selfies with fun cosplay props, accessories and backgrounds during the welcome reception on Sunday from 6:30-8:00 p.m.
Get ready to future-proof your college with the Eye of the Tiger!