Challenge
Spreading the Word on Noncredit

Marketing example - transit signage

Since its inception, the Rancho Santiago Adult Education Consortium (RSAEC) has served tens of thousands of community members with adult education as it operated quietly as a critical coordinator of adult education in Orange County. With Interact’s help, it was time to crank up the volume with a dynamic new look, message, and attitude.

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Marketing example - transit signage
Marketing example - mobile responsive website
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“Interact explored enrollment trends, prior outreach efforts, and connected with faculty, staff, administrators, and students. From there, the team developed a custom marketing plan, style guide, and messaging recommendations to amplify opportunities offered by the consortium within its communities.”

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Result
Connecting with the Community

Interact employed highly successful, program-focused campaigns across digital, radio, outdoor, and direct-mail platforms. The team also developed YouTube content and direct-to-stakeholder public relations materials.

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